About the Client

CMR Shopping Mall stands as a prominent retail chain in Andhra Pradesh and Telangana, India, offering a diverse range of products, including apparel, accessories, and home essentials. Established in 2001 by Sri Mavuri Venkata Ramana, the brand has grown from a single store into a network of 32 locations, including two CMR Central malls. This expansion reflects CMR’s commitment to providing quality products and exceptional customer service.

CMR’s dedication extends beyond retail. The company has been actively involved in community initiatives, including providing aid during the COVID-19 pandemic, showcasing its commitment to social responsibility.

The Challenge

As CMR Mall expanded, its traditional procurement processes couldn’t keep pace. Teams relied on spreadsheets, emails, and calls, a fragmented system that made real-time decision-making and supplier coordination difficult.

Slow Market Buying Process

CMR’s buyers would first complete their vendor visits in the market and only then begin creating purchase indents, often hours or even a day later. This delay meant procurement decisions weren’t made in real-time, resulting in lost opportunities for timely purchases and slower replenishment planning.

Delayed Purchase Indent Creation

The process of manually entering purchase requirements into spreadsheets or emails, followed by back-and-forth approvals, slowed down the entire buying cycle. These delays made it harder for the team to act swiftly on urgent stock needs or capitalize on favorable deals during market visits.

Vendor Communication Bottlenecks

After approvals, teams had to manually prepare and email purchase indents (PIs) and purchase orders (POs) to vendors, a process that often caused miscommunication, duplicate follow-ups, or missed details. This lack of standardized, instant sharing affected vendor responsiveness and strained coordination.

No Seamless PI/PO PDF Sync from Mobile

 While on the move, CMR’s team lacked the ability to instantly generate and send PI or PO documents in PDF format directly to vendors. This forced them to return to the office or use workaround methods, slowing down execution and diminishing the efficiency of mobile-based buying.

These challenges not only affected operational efficiency but also impacted CMR’s ability to maintain optimal inventory levels and meet customer demands effectively. Recognizing the need for a more streamlined and transparent procurement process, CMR sought a solution that would digitize and automate their procurement workflows.

The Solution

To overcome the inefficiencies in their procurement process, CMR adopted Supplymint’s DigiProc, a mobile-first procurement platform purpose-built for retail teams operating in fast-moving, decentralized environments. The goal was to empower buyers in the field, digitize approvals, automate PO creation, and establish seamless communication with vendors, all from a single mobile interface.

Mobile-First Indent Creation

With DigiProc, CMR’s buyers could now raise purchase indents on the go, directly from their mobile devices while visiting vendors in the market. The interface was designed for speed, requiring only essential information, so buyers didn’t need to waste time with lengthy forms or manual entries. This allowed the team to act immediately while deals were fresh and inventory needs were top of mind, significantly reducing the lag between intent and action.

Automated PO Generation with ERP Sync

Once a purchase indent was approved, DigiProc automatically generated a purchase order (PO), no need to recreate documents manually. What made it especially effective was the flexibility: teams could review and edit POs if needed before final confirmation. After approval, the finalized PO was seamlessly synced with CMR’s ERP system, complete with the ERP-generated order number, ensuring data consistency across systems and reducing administrative overhead.

Instant PI/PO PDF Sharing from the App

Previously, sharing finalized PIs and POs involved drafting emails, attaching files manually, and chasing vendor confirmations. With DigiProc, the entire process became frictionless. The team could now generate PI and PO documents in PDF format and share them instantly with vendors directly from the mobile app, whether in the field or at a store. This eliminated

These capabilities combined to create an end-to-end digital workflow, enabling CMR to modernize its procurement process, speed up market buying, and build stronger, more responsive supplier relationships, all without compromising accuracy or ERP integration.

The Impact

Implementing Supplymint’s DigiProc gave CMR Shopping Mall the tools to move from a manual, delayed procurement system to a fast, mobile-enabled, and fully digital workflow. The results were tangible across every stage of procurement, from indent creation to vendor collaboration.

  • Automated PO Generation for Approved Indents

Once a purchase indent was approved, DigiProc automatically converted it into a purchase order, eliminating the need for teams to manually create or duplicate POs. This automation not only saved time but also reduced human error and ensured standardization across documents. The streamlined flow helped the procurement team respond faster to inventory needs and reduced order processing time.

  • Real-Time Mobile Indent Creation

CMR’s buyers, especially those purchasing directly in the market, could now raise purchase indents instantly using their mobile phones, without waiting to return to the office or coordinate over emails. This on-the-spot creation capability shortened procurement cycles, empowered faster decision-making, and helped secure better deals in fast-paced vendor environments.

  • Editable POs with Seamless ERP Sync

Before finalization, purchase orders generated by DigiProc could be reviewed and modified as needed, offering flexibility and control. Once confirmed, these POs were automatically pushed to CMR’s ERP system, complete with order numbers. This two-way sync ensured data accuracy across platforms, eliminated duplication of work, and kept all procurement records up to date and centralized.

  • Instant Vendor Communication (PDFs of PI/PO)

With DigiProc’s integrated PDF sharing feature, the procurement team could generate and send professional PI and PO documents directly from the mobile app. Vendors received accurate documents instantly, leading to faster confirmations, fewer communication errors, and stronger relationships built on reliability and efficiency.

  • End-to-End Procurement Digitization

From creating indents in the field to syncing final orders with the ERP and sharing them with vendors, every step of the procurement workflow was digitized and mobile-enabled. This transformation reduced manual dependencies, increased team productivity, and positioned CMR for scalable, tech-driven growth in the competitive retail landscape.

Overall, the adoption of Supplymint’s DigiProc solution empowered CMR Shopping Mall to modernize its procurement operations, resulting in a more agile, efficient, and responsive supply chain that better served the needs of both the business and its customers.

Conclusion

By implementing Supplymint’s DigiProc solution, CMR Shopping Mall turned a once-manual and delayed procurement process into a fast, mobile-led, and ERP-integrated workflow. The ability to create indents on the go, auto-generate POs, and instantly share documents with vendors empowered CMR to respond faster to market opportunities, while improving operational accuracy and supplier coordination.

In a retail environment where speed and precision matter, DigiProc gave CMR the edge it needed to grow with confidence.